26. 08. 2009
The best Social Media ROI preso I’ve seen!

The best Social Media ROI preso I’ve seen!

Respect to Oliver from Brand Builder (@thebrandbuilder) for this charming and no-bull preso. I totally support this approach, and glad that he’s articulated it so well. Social media isn’t about followers, twits, comments...

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25. 08. 2009
rupert-murdoch-myspace

5 FMCG social media case studies

FOX provided 4 case studies for reference, I was not involved in them I simply want to share them with you. I’ve also included a case study on the highly debated Pimp My...

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18. 08. 2009
Three reasons why FriendFeed sucks

Three reasons why FriendFeed sucks

I must preface this post with the fact that I love the concept of FriendFeed, bringing all my online world together, hence why I jumped on ages ago. Jimmy Wales also named me...

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11. 08. 2009
pringles campaign

Minor Pringles Facebook #fail

It’s not damaging or terrible but they’ll surely be losing potential fans because of it. This advert appeared and appealed to me this morning, a $75,000 would be awesome! So when I clicked...

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08. 07. 2009
Webinar: Twitter for Business

Webinar: Twitter for Business

In the midst of phone calls, emails and eating lunch I listened in to this webinar, featuring Brian Geisen from Ogilvy & Jonathon Crossfield from Net Registry. Without deconstructing the entire preso, my...

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04. 07. 2009
Twitter: 5 key principles

Twitter: 5 key principles

I visited a site where lots of people are able to contribute content about Twitter. I posted the content below on the 14th of April and to my surprise there haven’t been any...

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20. 06. 2009
Social Marketing Playbook

Social Marketing Playbook

This is a very comprehensive guide (56 pages) on getting into social media – a must read. It combines a lot of what we’ve all heard before – resulting in a considered and...

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19. 06. 2009
twitterusergrowth

Twitter – not all good news?

Image by jesuscm via Flickr Twitter is certainly raising the profile of social media, although marketers/brands don’t know what it is, it does get them asking questions – which is a win for...

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