The ‘search team’ at google review all kinds of trends and actitivty throughout all the searches done throughout the year.
Zeitgeist is a snap shot of “The spirirt of the times”…
Here are the stats for Australia…
Welcome to the Australian Google Zeitgeist page!
2008 has been a year of crises, Olympics, elections and blockbuster movies, and people have certainly been using Google to access information about all of this. Searches for technology and internet terms like YouTube, Facebook, iPhone and Google Maps rose rapidly, as did the ubiquitous Sarah Palin and the new TV show about the Melbourne underworld, Underbelly. Australians used Google to find out more about the financial crisis and swimming star Stephanie Rice. It also seems that everyone wanted to find out about the movie ‘Australia’ as well as stores at which they could find a bargain. Each of these lists shows the most searched terms, meaning they were the top searched terms of 2008. Take a look below to get sense of the zeitgeist, or spirit of the times, in Australia for 2008!
Fastest rising
1. iphone
2. facebook
3. google maps
4. youtube
5. wiki
6. anz
7. wow
8. maps
9. sarah palin
10. underbelly
Most popular
1. games
2. sydney
3. youtube
4. myspace
5. facebook
6. google
7. ebay
8. my
9. weather
10. hotmail
Top Olympians
1. stephanie rice
2. usain bolt
3. grant hackett
4. michael phelps
5. eamon sullivan
6. leisel jones
7. melissa wu
8. libby trickett
9. lauren jackson
10. cadel evans
Top Crises
1. financial
2. time
3. credit
4. cuban missile
5. economic
6. subprime
7. final fantasy (don’t know why this one’s in here???)
8. mortgage
9. water
10. food
Top Movies
1. australia
2. the dark knight
3. indiana jones
4. iron man
5. hancock
6. cloverfield
7. kung fu panda
8. sweeney todd
9. quantum of solace
10. tropic thunder
Top Stores
1. harvey norman
2. target
3. coles
4. myer
5. ikea
6. kmart
7. bunnings
8. big w
9. woolworths
10. freedom
You can check out stats from other countries or categories, like “trendsetters” here