24. 07. 2009
The top 14 marketing thought leaders #imho

The top 14 marketing thought leaders #imho

It’s sometimes hard to find valuable, insightful and new information online. If you’re into marketing like I am, these blogs should all be regular reads. Whether they’re an industry voice, thought provoking or...

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20. 06. 2009
Social Marketing Playbook

Social Marketing Playbook

This is a very comprehensive guide (56 pages) on getting into social media – a must read. It combines a lot of what we’ve all heard before – resulting in a considered and...

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31. 01. 2009
Top 11 guidelines for using social media by IBM

Top 11 guidelines for using social media by IBM

Image via Wikipedia Just found IBM’s guidelines for staff to use social media thanks to a friend on Twitter. There are lots of words, and as you’d expect from an IT company, no...

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21. 12. 2008
technorati

Evaluation: Seth Godin’s blog is worth $4m+

Back in September I discovered this tool, by Technorati, that calculates your blog’s value… It’s based on AOL’s purchase of Blog Inc way back in 2005, so its very theoritical, but interesting non...

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11. 12. 2008
How to seduce an Albatross

How to seduce an Albatross

We all communicate differently, its all about understanding your target market, so if you’re looking to fall in love with an Albatross you should first observe and understand what matters to them… so...

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11. 12. 2008
The Ultimate Social Media Etiquette Handbook

The Ultimate Social Media Etiquette Handbook

If you’re getting into, or actively using, social media this is mandatory reading. The guide gives you detailed directions across a whole range of sites and functions. “Social media mimics real relationships —...

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09. 12. 2008
Build a mobile campaign in 5 minutes (and wait for approval)

Build a mobile campaign in 5 minutes (and wait for approval)

Its a very simple tool that enables you to manage a mobile campaign, from free/standard template to low-cost/customised solutions. I’m not saying everyone or even anyone should have a mobile mini-site, but its...

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