Australian Campaign: Live 24 hrs on a submarine
Some of the gang here at Visual Jazz have been building this amazing campaign over the last 12 months. It’s taken about 25-30 people lots of hours, passion and love. The core of...
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Top 10 Australian Blog Lists
This list endeavours to rank all the lists on social media/marketing blogs in Australia. 1. Laurel Papworth’s adaptation of AdAge Power 150 February ’09 AdAge’s Power 150 list main strength is the entry...
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Talking vs doing
In this last 3 weeks I’ve given little love to my humble blog and it’s because I’ve been busy at a new exciting job. I’ve been working hard giving clients advice, reviewing campaigns,...
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Just got retrenched? Become a digital expert!
So, my good mate, David Campell decided to sell up and move to Londontown. From everything I’d heard late last year the world was about to explode/implode and big cities were being hit...
Read More →Successful Australian Social Media campaigns
Image of Laurel Papworth I’m in the process of putting together a list of social media campaign case studies, for people to learn what do to in this space. Along the way, reading...
Read More →The sky is falling, but cars are sky rocketing!
Image via Wikipedia This is news to nobody, however, the doom and gloom that the media push out about the drastic financial future is mostly setup to get an audience and sell advertisng....
Read More →My thoughts on marketing in Australia
G’day I’m Simon T Small. This blog is a running commentary on marketing and digital media in Australia. Digital media should be seen as a marketing channel; a hybrid of everything from Direct...
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71% of Australians don't trust the printed word
Image by Getty Images via Daylife Thanks to Laurel Papworth, I discovered that in the US internet has overtaken newspaper as a primary source of news 40% (internet) to 35% (newspaper). Another amazing...
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