Twitter – not all good news?
Image by jesuscm via Flickr Twitter is certainly raising the profile of social media, although marketers/brands don’t know what it is, it does get them asking questions – which is a win for...
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The ‘Work-Life-Social Media’ balance – how do you fare?
Do you struggle to maintain your blog, twitter, forum? Because it’s something I hear from my clients a lot. We’re all busy people and sometimes updating your blog falls to the bottom of...
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Marketing through Twitter vs eDM vs Facebook
Moving away from the tech crowed, Twitter has become THE buzz word of marketing managers over the last two months – and I mean old skool marketers, who haven’t used any form of...
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Top 10 blogs 2009
As part of an interesting project run by Janette Toral over at www.influentialblogger.net, I’ve selected my favourite ‘emerging’ blogs of 2009. The definition of emerging can be debated, however, I’ve selected blogs which...
Read More →Top 10 Australian Blog Lists
This list endeavours to rank all the lists on social media/marketing blogs in Australia. 1. Laurel Papworth’s adaptation of AdAge Power 150 February ’09 AdAge’s Power 150 list main strength is the entry...
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1 tip to be more intelligent
Making a graph makes you appear more intelligent, and makes your idea seem more right. If you want to impress someone in a presentation, make your blog seem more official or justify your...
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Talking vs doing
In this last 3 weeks I’ve given little love to my humble blog and it’s because I’ve been busy at a new exciting job. I’ve been working hard giving clients advice, reviewing campaigns,...
Read More →Buzz words, headlines and stupidity (Post 1 of 7)
(Post 1 of 7: 7 habits of a digital marketing person) Everyone is busy, and getting busier. This creates a challenge for publishers of content to fit into their lives. Newspapers, TV news...
Read More →7 habits of a digital marketing person
After 2 weeks in my new role (working with exceptionally smart people), and reading this post my feelings/opinions around marketing have been reinforced. I’ve put together a series of posts to cover a...
Read More →EVENT REVIEW: The Digital Tipping Point
The full event review is available in the 09 April edition of Marketing Magazine, available today, 25th March. Anytime you rock up to a free event expect that a sales pitch is coming...
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