http://from.simontsmall.com/index.php/2009/11/14/the-value-online-advertising-awareness/ Digital media & marketing by Simon T Small Sat, 10 Dec 2011 18:30:21 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://from.simontsmall.com/index.php/2009/11/14/the-value-online-advertising-awareness/comment-page-1/#comment-93461 The forgotten value of reach « Who is in control of your brand? Tue, 20 Apr 2010 22:16:28 +0000 http://from.simontsmall.com/?p=597#comment-93461 [...] to all you digifolk, clicks only made up a small proportion of the whole picture. (Digifolk are those that have grown up in a world of focusing on click throughs, not good old fashion....) Only around 130,000, or less than 1%, “engaged” with them by clicking on [...] [...] to all you digifolk, clicks only made up a small proportion of the whole picture. (Digifolk are those that have grown up in a world of focusing on click throughs, not good old fashion….) Only around 130,000, or less than 1%, “engaged” with them by clicking on [...]

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