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	<title>Comments on: Bacardi &amp; Groove Armada promote file sharing (aka music piracy)</title>
	<atom:link href="http://from.simontsmall.com/index.php/2009/01/27/bacardi-groove-armada-promote-file-sharing-music-piracy/feed/" rel="self" type="application/rss+xml" />
	<link>http://from.simontsmall.com/index.php/2009/01/27/bacardi-groove-armada-promote-file-sharing-music-piracy/</link>
	<description>Digital media &#38; marketing by Simon T Small</description>
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		<title>By: guycross</title>
		<link>http://from.simontsmall.com/index.php/2009/01/27/bacardi-groove-armada-promote-file-sharing-music-piracy/comment-page-1/#comment-105</link>
		<dc:creator>guycross</dc:creator>
		<pubDate>Mon, 09 Feb 2009 08:38:03 +0000</pubDate>
		<guid isPermaLink="false">http://from.simontsmall.com/?p=253#comment-105</guid>
		<description>Amen Vince</description>
		<content:encoded><![CDATA[<p>Amen Vince</p>
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		<title>By: vincemillett</title>
		<link>http://from.simontsmall.com/index.php/2009/01/27/bacardi-groove-armada-promote-file-sharing-music-piracy/comment-page-1/#comment-104</link>
		<dc:creator>vincemillett</dc:creator>
		<pubDate>Wed, 28 Jan 2009 07:27:33 +0000</pubDate>
		<guid isPermaLink="false">http://from.simontsmall.com/?p=253#comment-104</guid>
		<description>Shaun, when the internet first started featuring music, websites used to pay artists for their music. Then it rapidly turned around so that artists paid to be on websites.  Sites like MyFace becoming record labels is not the answer. They will soon charge artists to host their music. Social networking sites are a useful marketing tool but I don&#039;t believe there is any need for record labels at all.

What do labels actually do? Register music with rights collecting agencies? Do that yourself. Arrange recording sessions? Do it yourself. Design or commission cover artwork? Do it yourself. Arrange for physical production of CDs etc? Do it yourself. Upload to download sites? very easy, do ti yourself. No need for labels. I know this is possible because I&#039;ve done it. It takes effort and that&#039;s the downfall of many artists - they&#039;re too lazy to put the hours in.</description>
		<content:encoded><![CDATA[<p>Shaun, when the internet first started featuring music, websites used to pay artists for their music. Then it rapidly turned around so that artists paid to be on websites.  Sites like MyFace becoming record labels is not the answer. They will soon charge artists to host their music. Social networking sites are a useful marketing tool but I don&#8217;t believe there is any need for record labels at all.</p>
<p>What do labels actually do? Register music with rights collecting agencies? Do that yourself. Arrange recording sessions? Do it yourself. Design or commission cover artwork? Do it yourself. Arrange for physical production of CDs etc? Do it yourself. Upload to download sites? very easy, do ti yourself. No need for labels. I know this is possible because I&#8217;ve done it. It takes effort and that&#8217;s the downfall of many artists &#8211; they&#8217;re too lazy to put the hours in.</p>
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		<title>By: Anna G.</title>
		<link>http://from.simontsmall.com/index.php/2009/01/27/bacardi-groove-armada-promote-file-sharing-music-piracy/comment-page-1/#comment-103</link>
		<dc:creator>Anna G.</dc:creator>
		<pubDate>Wed, 28 Jan 2009 05:11:40 +0000</pubDate>
		<guid isPermaLink="false">http://from.simontsmall.com/?p=253#comment-103</guid>
		<description>hey vince, I also agree with you
and hell yeah, this attemp is great and I support it
FREE and great music.. so let´s continue sharing!
www.bliveshare.com</description>
		<content:encoded><![CDATA[<p>hey vince, I also agree with you<br />
and hell yeah, this attemp is great and I support it<br />
FREE and great music.. so let´s continue sharing!<br />
<a href="http://www.bliveshare.com" rel="nofollow">http://www.bliveshare.com</a></p>
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	<item>
		<title>By: shaun</title>
		<link>http://from.simontsmall.com/index.php/2009/01/27/bacardi-groove-armada-promote-file-sharing-music-piracy/comment-page-1/#comment-102</link>
		<dc:creator>shaun</dc:creator>
		<pubDate>Wed, 28 Jan 2009 03:01:06 +0000</pubDate>
		<guid isPermaLink="false">http://from.simontsmall.com/?p=253#comment-102</guid>
		<description>Hi Guys

The interesting thing here is that the &quot;music Industry&quot; is now about who it should be about and that is the artists, if only they can make money out of it.

What this model does is put the artist back in control of their own music but once agian that is only good if they can make a buck out of it.

What I am looking forward to seeing is who is going to pull this all together and make something out of it.

Will it be Myspace? Its a logical sand pit to play in for this. Maybe Myspace will become a record label?

I dont think Bicardi is the right vehicle but I do think this is a good model that artisit will look seriously at and if there can be a way to make money even if it is indirectly then it will be a winner.

The model should be that Myspace becomes an online record label and pays artisits to join up. This would be an ongoing royalty for as long as the songs are downloadable from the site. It wouldn&#039;t be a &quot;per download&quot; but a flat fee me thinks per month.

I&#039;ll also subscribe to the blog.</description>
		<content:encoded><![CDATA[<p>Hi Guys</p>
<p>The interesting thing here is that the &#8220;music Industry&#8221; is now about who it should be about and that is the artists, if only they can make money out of it.</p>
<p>What this model does is put the artist back in control of their own music but once agian that is only good if they can make a buck out of it.</p>
<p>What I am looking forward to seeing is who is going to pull this all together and make something out of it.</p>
<p>Will it be Myspace? Its a logical sand pit to play in for this. Maybe Myspace will become a record label?</p>
<p>I dont think Bicardi is the right vehicle but I do think this is a good model that artisit will look seriously at and if there can be a way to make money even if it is indirectly then it will be a winner.</p>
<p>The model should be that Myspace becomes an online record label and pays artisits to join up. This would be an ongoing royalty for as long as the songs are downloadable from the site. It wouldn&#8217;t be a &#8220;per download&#8221; but a flat fee me thinks per month.</p>
<p>I&#8217;ll also subscribe to the blog.</p>
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	<item>
		<title>By: simontsmall</title>
		<link>http://from.simontsmall.com/index.php/2009/01/27/bacardi-groove-armada-promote-file-sharing-music-piracy/comment-page-1/#comment-101</link>
		<dc:creator>simontsmall</dc:creator>
		<pubDate>Tue, 27 Jan 2009 10:54:54 +0000</pubDate>
		<guid isPermaLink="false">http://from.simontsmall.com/?p=253#comment-101</guid>
		<description>Hey Vincent I agree.

The point I was trying to make is that the music industry sees music sharing as piracy without question and can&#039;t open their minds to work with it as opposed to against it.

I like your blog, will subscribe and stay tuned :)</description>
		<content:encoded><![CDATA[<p>Hey Vincent I agree.</p>
<p>The point I was trying to make is that the music industry sees music sharing as piracy without question and can&#8217;t open their minds to work with it as opposed to against it.</p>
<p>I like your blog, will subscribe and stay tuned <img src='http://from.simontsmall.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: vincemillett</title>
		<link>http://from.simontsmall.com/index.php/2009/01/27/bacardi-groove-armada-promote-file-sharing-music-piracy/comment-page-1/#comment-100</link>
		<dc:creator>vincemillett</dc:creator>
		<pubDate>Tue, 27 Jan 2009 09:58:18 +0000</pubDate>
		<guid isPermaLink="false">http://from.simontsmall.com/?p=253#comment-100</guid>
		<description>It&#039;s a good experiment with a new model of marketing - but it isn&#039;t piracy. File sharing is only piracy if copyright is being broken. In this case it isn&#039;t. This is simply creative viral marketing. Good work, Groove Armada!

We&#039;ve just started  a new blog dedicated to discussing some of these issues. First few posts are up - come check it out:

http://secretarchivesofthevatican.wordpress.com/</description>
		<content:encoded><![CDATA[<p>It&#8217;s a good experiment with a new model of marketing &#8211; but it isn&#8217;t piracy. File sharing is only piracy if copyright is being broken. In this case it isn&#8217;t. This is simply creative viral marketing. Good work, Groove Armada!</p>
<p>We&#8217;ve just started  a new blog dedicated to discussing some of these issues. First few posts are up &#8211; come check it out:</p>
<p><a href="http://secretarchivesofthevatican.wordpress.com/" rel="nofollow">http://secretarchivesofthevatican.wordpress.com/</a></p>
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